News
The forum has been successfully held twice in Guilin. The forums provides a Pan-Asia-Pacific platform on an annual basis for policy makers, senior officials, researchers and industry representatives to take stock of the global & regional trends and their impact on tourism. The event, under the unique and joint umbrella of UNWTO and PATA, helped the participants to share information, analyze the situation and map out the next course of action for the future.
The 3rd forum this year focused on the following specific objectives:
- Analyze the current economic situation and its impact on tourism with a focus on sharing strategies, tactics and practices amongst destinations in Asia and the Pacific.
- Discuss the prospects of tourism in light of technology and innovation, change in the consumer behaviour, and global warming and climate change in major source markets and destinations.
- Identify and discuss the long-term and short-term benefits with a focus on the role of national tourism administrations in the policy, development and management practices of future tourism.
For more information, please contact:
Programme
- Analyze the current economic situation and its impact on tourism with a focus on sharing strategies, tactics and practices amongst destinations in Asia and the Pacific.
- Discuss the prospects of tourism in light of technology and innovation, change in the consumer behaviour, and global warming and climate change in major source markets and destinations.
- Identify and discuss the long-term and short-term benefits with a focus on the role of national tourism administrations in the policy, development and management practices of future tourism.
For more information, please contact:
| Mr. Jason Wang SaveShuo | Mr. CAO Jian or Ms. HUANG Yan |
| Regional Representation for Asia-Pacific World Tourism Organization Capitαn Haya 42, 28020 Madrid Tel:+34 91 5679 315 Fax:+34 91 571 37 33 Email: asia1@unwto.org | Overseas Marketing Department Guilin Municipal Tourism Bureau 14 Ronghu Northern Road,Guilin, Guangxi, China Tel:+86 773 2823 533 Fax:+86773 2829 111 E-mail: lisahuang@263.net |
Programme
| 15 November 2009 | | |
| 08:00 09:00 | Registration | |
| Session 1: Setting up the scene | ||
| 09:00 10:30 | Introduction by Mr. Xu Jing, Regional Representative for Asia and the Pacific, UNWTO Global International Tourism Trends The UNWTO World Tourism Barometer Mr. John Kester, Chief, Market Trends and Competitiveness, UNWTO Tourism Trends in Asia and the Pacific Mr. John Koldowski, Director of Strategic Intelligence Centre, PATA Tourism Mega Trends: the Qualitative Aspect Professor Kaye Chon, Head of SHTM, the Hong Kong Polytechnic University 10:30 11:00 Coffee Break | |
| Session 2: Tourism Trends and Outlook in Asia Pacific How the Global Economic Crisis Impacted Tourism Demand in 2009 and Prospects for 2010 | ||
| 11:00 12:30 | Moderated by UNWTO Representatives of selected destinations | |
| 14:00 15:30 | Representatives of selected source markets Wrap-up and summary | |
| 15:30 15:45 | Coffee Break | |
| Session 3: Tourism Trends and Outlook in Asia Pacific How the Global Economic Crisis Impacted the Industry in 2009 and Prospects for 2010 | ||
| 15:45 18:30 | Moderated by PATA The airline Industry The Hotel Industry The Travel Distribution Others Wrap-up and summary | |
16 November 2009 | Plenary Sessions | |
| 08:00 09:00 | Registration | |
| 09:00 - 09:40 | Opening Ceremony Opening remarks by: Dr. Taleb Rifai, Secretary-General of UNWTO Mr. Greg Duffell, CEO of PATA Prof. Kaye Chon, Head of SHTM, the Hong Kong Polytechnic University Representative of China National Tourism Administration Vice Chairman, Guangxi Autonomous Region Mayor of Guilin | |
| 09:40 10:10 | Group Photo & Coffee Break | |
| 10:10 12:00 |
| |
| Panel discussion | ||
| 13:30 15:30 | Session 2: Strategies & Responses to the Global Economic Downturn Presentation by China Tourism Academy Presentations by Invited countries Presentation by PATA Presentations by Industry representatives Panel discussion | |
| 17 November 2009 Technical trip | Option 1: Guilin-Li River Boat trip-West Street-Performance of Impression Liu Sanjie-Guilin Option 2: Guilin-Jiangtou Village (Built in Ming & Qing Dynasties)- Lin Ancient Canal (built in Qin Dynasty)- Guilin |
